But don't forget what Lao Tzu said: "Though noble, it must be based on lowness; although high, it must be based on inferiority." Prosperity will not last long, all honor and disgrace executive list are alternately changed, honor is based on humbleness, highness is the foundation of inferiority, and humbleness is the foundation of all superiority. Therefore, all executive list practical and dry goods should be based on "Tao", which you can understand as an abstract model based on experience; otherwise, only dry goods will be discussed, not "Tao" or "the principle behind it". ", that is to be a hooligan, seeing only the trees but not the forest .
And this article is about practical dry goods! But if you just read this article and didn't read the articles I wrote earlier, you may be very confused; so I suggest you read the articles I wrote earlier, I think you will have more or less Gained or executive list inspired (article link at the end). The current video account is a huge new media outlet, so I chose to use the video account as the delivery channel for the first batch of products. There are also many ways to launch executive list videos. As far as the current video account is a traffic depression, launches, "talents with goods" launches, and so on. I chose the simplest "direct conversion" delivery.
The video only needs to explain the product features clearly. The implementation model is as follows: 1. Transformative video The so-called conversion video refers to the video with the goal of conversion. A major focus of the video is to shape executive list the value of the product and introduce the characteristics of the product. How should the content of this video be arranged? This is very important and is directly related to the size of the conversion rate. I use the new executive list AITDA model based on the AIDMA model to arrange content. The AIDAM model was first proposed by the American advertising scientist ES Lewis in 1898.